Case study · Naby Pâtisserie · Bruxelles
Every cake request arrives with its date and WhatsApp number
Naby Pâtisserie makes layer cakes, classic or vegan, to order in Brussels. Requests used to run through private messages: they now come in through a form and are followed in a small admin.
The context.
Naby Pâtisserie works without a shop, in and around Brussels. There was no website, and orders were sorted out by text and private message. The request was simple: an elegant site and a notification for each request, then the conversation carries on directly.
Task by task.
Receiving a request
Texts and private messages scattered everywhere
One form, and everything lands in the admin
Gathering the details
Type, date and portions asked across several messages
Cake, date, portions and message from the start
Following an order
No tracking outside the conversations
Status pending, accepted, refused or delivered
Seeing upcoming dates
Dates to find again in the messages
Calendar of requested dates in the admin
What we delivered.
- Showcase site
- Home, menu, portfolio and About pages, in French and Dutch, with real photos of her creations.
- Order form
- The customer picks a date, describes the cake and leaves a WhatsApp number. A past date or a badly typed number is refused.
- Small admin
- Requests arrive with a notification, then sort by status, next to a calendar of requested dates.
- Photos on her own
- She changes the site's images herself from the admin, without a developer.
The result.
- The site is online at nabypatisserie.be, in French and Dutch.
- Every form sent becomes a request in the admin, which is online too.
- There is no online payment, as she wanted: the rest is settled directly, with a reply within 48 hours on WhatsApp.
What keeps repeating for you?
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